Case study · DeFi, DAO, Launchpad

TG DAO 3.0 Launchpad: +76K Telegram members and +187% new IDO clients

We built a community of crypto investors for an IDO launchpad and activated potential IDO clients and partners.

Context

TG DAO 3.0 is an IDO launchpad platform in DeFi and DAO. A launchpad has two audiences to reach: investors who join the sale, and projects that want to sell on it.

What we did

Strategic planning, SMM, community activation, crowd marketing, support and moderation.
16-19 November 2021: 1,400 hand-written comments on X.
19-20 November 2021: 1,400 entries on YouTube.
8-12 December 2021: 344 entries on X and 347 in Telegram.

Numbers

+76K members in Telegram
+56K Twitter subscribers
300+ posts on social media
+260% growth of engagement rate
+187% of new IDO clients

These figures describe audience and activity during our work. They do not cover the client's revenue or token price.

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